Internet users love free giveaways and contests that help them actively engage with websites. It is also the best way for website owners to attract more traffic to their business. Well-executed online giveaways and contests can tremendously increase your brand awareness and boost conversions.
Here is how a giveaway contest can help your online business to succeed.
How a Giveaway can help you succeed
Online giveaways and contests are powerful at capturing the attention of internet users. After all, who doesn’t love free stuff? The right type of online contest can attract the desired web traffic to your business website in a short period.
Here are some ways in which a giveaway can benefit your WordPress-powered business:
- To boost your social media presence
Online contests can boost your brand presence on social media platforms like Facebook and Instagram. For instance, you can request your contestants to like (or follow) your website’s social media page or post their comments on the page.
- To grow your newsletter subscription
You can request your online contestants to share their email addresses or subscribe to your newsletter as part of the giveaway. You can then add these email addresses to your mailing list for monthly newsletters or marketing campaigns. Some of these users may convert into potential leads for your online business.
- To gain referrals
To increase their rewards, you can request participants of your giveaways and contests to provide referrals of their friends or family members. This can increase your brand awareness and attract more visitors to your website.
- To collect user information
Online contests are effective for collecting valuable user information like basic personal details, contact information, hobbies, and interests. You can also use one-time contests to conduct surveys of your user base. This information can be effectively used to build and engage with your website visitors and convert them into loyal customers.
In short, there are endless ways in which you can engage with your online audience through giveaways or contests. For WordPress sites, a giveaway plugin is the easiest way to launch an online giveaway or contest without writing any code. What’s more, there are plenty of WordPress contest plugins (or giveaway plugins) to choose from.
But how exactly do you choose the right giveaway plugin for WordPress sites per your specific needs? Let’s discuss that in the following section.
How to select the right WordPress Giveaway Contest Plugin
When evaluating WordPress giveaway plugins for your website, here is what you should look for:
- Easy to use
First and foremost, the giveaway or contest plugin must be user-friendly. Effectively, you should be able to create interesting contests without writing any code.
- Support for social media sharing
The WordPress giveaway plugin must also support “social sharing” so that your contestants can easily share your online giveaways and contests on their social media accounts. This feature will help spread the word about the giveaway on your website.
- Email support
If you are looking to increase your email subscribers, then email support is a necessary functionality for your giveaway plugin. This will allow the plugin to easily integrate with popular email tools.
- Referral feature
If you want to support user referrals, then check if your plugin supports this functionality. With the referral feature, users can easily share your contests with their friends or family members.
- Low price
Finally, the giveaway plugin must be cost-effective so that it fits into your budget. At the same time, it should offer the essential features without charging anything extra.
Based on these features, here are 5 of the best WordPress giveaway plugins:
RafflePress is easily the leading name when it comes to WordPress giveaway plugins. This easy-to-use plugin enables to you create a variety of giveaway contests in just a few minutes. Here are some of the features that make it so popular among WordPress users:
Along with a basic free version, RafflePress paid plans start from $39.50 for a year.
Developed by the team behind the AppSumo app, KingSumo enables you to create a giveaway contest in less than 60 seconds. The tool is available as both a web application and a WordPress plugin. With this plugin, you can also schedule your giveaways (with a start and end date) in advance.
Here are some of its notable features:
KingSumo is available at a one-time charge of $49 (with a 60-day money-back guarantee).
- Photo Contest
As the name suggests, this WordPress plugin allows you to create a complete photography contest easily and quickly. You can then launch this online contest on your WordPress site or as an independent website.
Here are some of the best features of this giveaway tool:
A regular Photo Contest license is available for $39 (plus taxes) and includes 6 months of support.
- Simple Giveaways
Simple Giveaways is the best WordPress plugin for designing a host of giveaways or contest pages. With this tool, you can easily design a giveaway page and then integrate it with online marketing platforms.
Here are some of the best features of this tool:
Along with a free version, Simple Giveaways premium plans begin from $49 annually.
- Video Contest
As the name suggests, you can use this plugin to design a video contest within a few minutes. You can then launch this video contest on your WordPress site or as a separate website. Here are some of the popular features of this WordPress plugin:
A regular Video Contest license is available for $39 (plus taxes) and includes 6 months of support.
Which WordPress giveaway plugin is right for you?
If you are looking for a tool packed with features, then RafflePress is the best one that offers value for your money. The plugin is user-friendly and is integrated well with most popular social media platforms and email service providers.
If you want a tool specifically to create a photo or video contest, you can opt for Photo Contest or Video Contest plugins, respectively. Don’t want to make repeat payments? KingSumo is the best option with its simple one-time payment option. Among the free tools, Simple Giveaways offers the most features in its basic version.
Online giveaways and contests are effective at attracting new visitors to your website and improving engagement. With WordPress giveaway plugins, website users can easily and quickly design a complete giveaway page or contest. We hope you found our list of 5 best WordPress giveaway plugins useful. Let us know if we have missed out on any other excellent plugins.
Thanks to years of experience working with WordPress, Flipper Code can help develop a customized plugin for your website. Also check out our popular plugins from our online shop. You should check out this handy list of 18 essential WordPress plugins for your website.
Need professional help in your WordPress plugin development? We can help you. Contact us now.